In today’s hyper-competitive hiring market, standing out is a necessity. Employers are not only competing for top talent but also for attention, loyalty, and long-term commitment. Add to that a new generation of job seekers (hello, Gen Z) who prioritize values, purpose, and flexibility, and the stakes have never been higher.
To attract and retain the right people, you need a strong Employee Value Proposition (EVP)—and more importantly, you need to make sure it shows up at every step of your hiring process.
